This very interesting cartographic tool from L’Observatoire des Medias below creates flash cartograms that distorts the size of a particular size of a country based upon how much attention it received from various media outlets.
Question: Do public relations professionals effectively communicate with bloggers? Answer: That depends upon who you ask.
The public relations trade association Council of Public Relations Firms and APCO Worldwide have just published the results of a survey they conducted last year with PR pros and bloggers. “The State of Blog Relations” reports that bloggers perceive their medium to have unique properties that most PR professionals just don’t get. The survey indicates that there is a considerable gap between how PR folks perceive their communication with bloggers and how bloggers perceive it. In short, “PR professionals who understand the blogger ‘culture’ are having more success in communicating in this online channel than those who do not.” With that said, some public relations professionals do get bloggers. And I appreciate those that make the effort to communicate more effectively with this unprecedented medium. I also appreciate that, instead of releasing the findings in a standard format, David Wescott of APCO and his colleagues published them on a new interactive wiki, that allows anyone to help choose the questions that will be asked the next time the trade group conducts the survey.
As some of you may already know, I have begun to publish some of my work on the Green Options network. While this has been mostly at Jeff McIntire-Strasburg’s long-running, sustainablog, I have also done a few posts at Planetsave. While I will continue contribute to these and other GO projects, one of the blogs that I was brought on board for has finally launched, and I am very excited to be a regular contributor at CleanTechnica.com, where I will publish every Friday (and as timely news rolls in). The folks at GO have assembled a collection of authoritative voices on clean energy technologies, the cleantech industry, renewable energy policy, and more. There should be lots of good stuff going on at CleanTechnica, and I am happy to be a part of it.
Here at ecopolitology, business will carry on as usual. I’ll still provide the same brand of comparative ecopolitical analyses and continue with my less formal takes on the (re)emergence of the global green energy movement (and probably more regularly, too).
Environmental Politics, Renewable Energy, and the Green Movement